Mobile advertising Ummm What is a Mobile Advertising ID? You might have heard the word Mobile Ad IDs floating around a lot in digital advertising spaces recently. Mobile Ad IDs have been called by many names: device IDs, MAIDs, unique device IDs, and mobile identifiers, to name a few, but what is it?
trends Digital Trends Pulse Here are the top 3 digital trends PredictWise will be keeping an eye on over the next few months: